More information about the brand Sportalm

Sportalm - Golf fashion from Kitzbühel

The golf label Sportalm has been skillfully building fashion bridges from Kitzbühel for more than 60 years, in which the brand produces golf fashion with a lot of love and joy, which is characterized by sports spirit and glam factor. The Austrian success story began with a small, fine knitting mill in 1953.

Sportalm with a feeling for patterns and colors

The special thing about Sportalm is that it is extraordinary and sometimes even extravagant because of its patterns and colors. Sportalm women's fashion fascinates with a mixture of feminine sensuality and sporty elegance. On the golf course, the Sportalm-typical mix sets its wearer fashionably perfect in scene. Exciting combinations of flowers, stripes and checks ensure a self-confident appearance. However, wearing comfort and functionality are always very important. All this then merges into a playful look with a sea full of styling possibilities.

Sportalm - Best cut and craftsmanship

With a dedication to detail, Sportalm creates that certain something that women golfers appreciate so much. The assortment ranges from functional golf polos and golf pants to colorful Sportalm jackets and golf vests to stylish golf blouses and golf dresses as well as golf hats, golf scarves and golf caps. No matter which piece you choose, Sportalm presents golf clothing in many facets - from classic elegance in black and white or pastel shades, to summery lightness with bright colors.

We at Golf House can say that the Sportalm collections really make you want to play a game of golf. In the Golf House online store you will find a wide selection and real eye-catchers.

1953
Founding of the company Sportalm Kitzbühel as a knitting mill.


1980
Takeover of the company by W. Ehrlich, with 2.3 million euros in sales and 68 employees. Sportalm Kitzbühel reaches the top in Austria in both traditional costume and ski fashion.


2004
Brand portfolio expanded to include fashion. Sportalm e.motion achieves its first excellent successes in the specialist fashion trade. Strong growth.


2005
Headquarters and competence center with 130 employees is Kitzbühel. Production is located in Bulgaria with 420 employees.


2007
Sportalm Kitzbühel is represented for the first time at Golf House with the latest golf fashion.


2009
"Brand of the year" In January, "Actlive" (Marithé + Francois GIRBAUD), considered the pearl of the Sportalm Group, is named "Brand of the year" at the GQ Stylenight. Sportalm is named winner of the WirtschaftsBlatt Award and Tyrol's best family business in 2009.


2010
Wilhelm Ehrlich is elected "Entrepreneur of the year" (professional group clothing industry / Austria) Ulli Ehrlich is awarded the Leading Ladies Award in the category "Child and career". With this award the magazine MADONNA honors Ms. for their outstanding achievements.


2013
The 60th anniversary of the brand and the seventieth birthday of company boss Wilhelm Ehrlich provided the occasion for a superlative anniversary event. 700 guests celebrated the 60th anniversary of the company which has become an international player in the fashion market.


2014
On July 31, 2014, Sportalm opened its new headquarters in Kitzbühel. Numerous guests took the opportunity to visit the modern Sportalm office headquarters, which are designed in accordance with Feng Shui

Sportalm Cap black Sportalm Cap black
Sportalm Cap Women
€99.95
available in: One size fits all
Sportalm 7/8 pants pink Sportalm 7/8 pants pink
Sportalm 7/8 pants Women
€229.00
available in: 34 36 38 40 42
Sportalm Long sleeve polo black Sportalm Long sleeve polo black
Sportalm Long sleeve polo Women
€199.95
available in: 34 38 40 46
Sportalm Pants black Sportalm Pants black
Sportalm Pants Women
€229.00
available in: 34 40
Sportalm Hoodie sweatshirt black Sportalm Hoodie sweatshirt black
Sportalm Hoodie sweatshirt Women
€269.00
available in: 34 36 38 40 42
Sportalm Jogging pants black Sportalm Jogging pants black
Sportalm Jogging pants Women
€249.00
available in: 40 42 44
Sportalm Stretch undershirt light blue Sportalm Stretch undershirt light blue
Sportalm Stretch undershirt Women
€119.95
available in: 34
Sportalm Fleece jacket pink Sportalm Fleece jacket pink
Sportalm Fleece jacket Women
€349.00
available in: 34 36 38 40 42
Sportalm Stretch jacket black Sportalm Stretch jacket black
Sportalm Stretch jacket Women
€329.00
available in: 36 38 40
Sportalm Thermo vest pink Sportalm Thermo vest pink
Sportalm Thermo vest Women
€299.00
available in: 36 38 40 42
Sportalm Stretch undershirt pink Sportalm Stretch undershirt pink
Sportalm Stretch undershirt Women
€119.95
available in: 34 36 38 40
Sportalm Stretch jacket multicolor Sportalm Stretch jacket multicolor
Sportalm Stretch jacket Women
€299.00
available in: 34 38 40
Sportalm Stretch jacket black Sportalm Stretch jacket black
Sportalm Stretch jacket Women
€299.00
available in: 34 36 38 40 42
Sportalm 3/4 sleeve polo light blue Sportalm 3/4 sleeve polo light blue
Sportalm 3/4 sleeve polo Women
€149.95
available in: 34 36 38 40 42 46
Sportalm Nylon jacket black Sportalm Nylon jacket black
Sportalm Nylon jacket Women
€299.00
available in: 36 38 40 42
Sportalm Thermal jacket light blue Sportalm Thermal jacket light blue
Sportalm Thermal jacket Women
€399.00
available in: 38 40 42
Sportalm Sweater knit black Sportalm Sweater knit black
Sportalm Sweater knit Women
€199.95
available in: 42
Sportalm Pants long black Sportalm Pants long black
-50%*
Sportalm Pants long Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34 36 38 42 44
Sportalm Stretch vest white Sportalm Stretch vest white
-50%*
Sportalm Stretch vest Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34 36 38 40 42
Sportalm Stretch jacket white Sportalm Stretch jacket white
-49%*
Sportalm Stretch jacket Women
€299.00* €149.95
30-Day Best Price**: €209.00 (-28%)
available in: 34 36 38 40 42
Sportalm sleeveless dress pink Sportalm sleeveless dress pink
-50%*
Sportalm sleeveless dress Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34 36 38 40 42
Sportalm Stretch jacket pink Sportalm Stretch jacket pink
-49%*
Sportalm Stretch jacket Women
€299.00* €149.95
30-Day Best Price**: €209.00 (-28%)
available in: 34 36 38 40 42 44
Sportalm Half sleeve polo white Sportalm Half sleeve polo white
-50%*
online only
Sportalm Half sleeve polo Women
€149.95* €74.95
30-Day Best Price**: €99.95 (-25%)
available in: 44
Sportalm Pants long black Sportalm Pants long black
-50%*
Sportalm Pants long Women
€179.95* €89.95
30-Day Best Price**: €129.95 (-30%)
available in: 42
Sportalm without arm polo pink Sportalm without arm polo pink
-50%*
Sportalm without arm polo Women
€179.95* €89.95
30-Day Best Price**: €129.95 (-30%)
available in: 36 38 40 42 44
Sportalm Half sleeve polo white Sportalm Half sleeve polo white
-50%*
Sportalm Half sleeve polo Women
€189.95* €94.95
30-Day Best Price**: €129.95 (-26%)
available in: 36 38 42 44 46
Sportalm Bermuda pants pink Sportalm Bermuda pants pink
-50%*
Sportalm Bermuda pants Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34 36 38 40 42
Sportalm Bermuda pants white Sportalm Bermuda pants white
-50%*
Sportalm Bermuda pants Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34 36 38 40 44
Sportalm Half sleeve polo white Sportalm Half sleeve polo white
-50%*
Sportalm Half sleeve polo Women
€169.95* €84.95
30-Day Best Price**: €119.95 (-29%)
available in: 36 38 40 42 44
Sportalm sleeveless dress pink Sportalm sleeveless dress pink
-70%*
online only
Sportalm sleeveless dress Women
€149.95* €44.95
30-Day Best Price**: €74.95 (-40%)
available in: 34 42
Sportalm short skort white Sportalm short skort white
-50%*
Sportalm short skort Women
€149.95* €74.95
30-Day Best Price**: €99.95 (-25%)
available in: 42
Sportalm Cap black Sportalm Cap black
-70%*
Sportalm Cap Women
€99.95* €29.95
30-Day Best Price**: €49.95 (-40%)
available in: One size fits all
Sportalm Knitted jacket black Sportalm Knitted jacket black
-49%*
Sportalm Knitted jacket Women
€299.00* €149.95
30-Day Best Price**: €209.00 (-28%)
available in: 38 40 42 44
Sportalm Stretch jacket white Sportalm Stretch jacket white
-49%*
Sportalm Stretch jacket Women
€399.00* €199.95
30-Day Best Price**: €279.00 (-28%)
available in: 36 40 42 44
Sportalm Half sleeve polo navy Sportalm Half sleeve polo navy
-30%*
online only
Sportalm Half sleeve polo Women
€199.95* €139.95
30-Day Best Price**: €179.95 (-22%)
available in: 34
Sportalm Half sleeve polo turquoise Sportalm Half sleeve polo turquoise
-50%*
Sportalm Half sleeve polo Women
€149.95* €74.95
30-Day Best Price**: €99.95 (-25%)
available in: 36 38 40 42 44
Sportalm Stretch jacket white Sportalm Stretch jacket white
-69%*
Sportalm Stretch jacket Women
€249.00* €74.95
30-Day Best Price**: €119.95 (-37%)
available in: 36 38 40 42 44
Sportalm Half sleeve polo black Sportalm Half sleeve polo black
-50%*
Sportalm Half sleeve polo Women
€189.95* €94.95
30-Day Best Price**: €129.95 (-26%)
available in: 38
Sportalm without arm polo turquoise Sportalm without arm polo turquoise
-68%*
Sportalm without arm polo Women
€159.95* €49.95
30-Day Best Price**: €79.95 (-37%)
available in: 40
Sportalm Pants long black Sportalm Pants long black
-70%*
Sportalm Pants long Women
€199.95* €59.95
30-Day Best Price**: €99.95 (-40%)
available in: 34
Sportalm Half sleeve polo pink Sportalm Half sleeve polo pink
-50%*
Sportalm Half sleeve polo Women
€189.95* €94.95
30-Day Best Price**: €109.95 (-13%)
available in: 36
Sportalm without arm polo pink Sportalm without arm polo pink
-70%*
Sportalm without arm polo Women
€99.95* €29.95
30-Day Best Price**: €49.95 (-40%)
available in: 36 38 40 42 44
Sportalm 7/8 pants sand Sportalm 7/8 pants sand
-50%*
Sportalm 7/8 pants Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34 36 42 44
Sportalm without arm polo white Sportalm without arm polo white
-50%*
Sportalm without arm polo Women
€99.95* €49.95
30-Day Best Price**: €69.95 (-28%)
available in: 36 38 40 42 44
Sportalm Hoodie sweatshirt white Sportalm Hoodie sweatshirt white
-69%*
online only
Sportalm Hoodie sweatshirt Women
€229.00* €69.95
30-Day Best Price**: €109.95 (-36%)
available in: 38
Sportalm Stretch vest pink Sportalm Stretch vest pink
-59%*
Sportalm Stretch vest Women
€299.00* €119.95
30-Day Best Price**: €179.95 (-33%)
available in: 36
Sportalm Half sleeve dress turquoise Sportalm Half sleeve dress turquoise
-51%*
online only
Sportalm Half sleeve dress Women
€249.00* €119.95
30-Day Best Price**: €169.95 (-29%)
available in: 38
Sportalm Stretch jacket orange Sportalm Stretch jacket orange
-58%*
Sportalm Stretch jacket Women
€389.00* €159.95
30-Day Best Price**: €229.00 (-30%)
available in: 36 38 42
Sportalm Half sleeve polo white Sportalm Half sleeve polo white
-50%*
Sportalm Half sleeve polo Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34 36 38
Sportalm 3/4 sleeve polo black Sportalm 3/4 sleeve polo black
-50%*
Sportalm 3/4 sleeve polo Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 36
Sportalm without arm polo pink Sportalm without arm polo pink
-50%*
online only
Sportalm without arm polo Women
€129.95* €64.95
30-Day Best Price**: €89.95 (-27%)
available in: 36 38
Sportalm Long sleeve polo black Sportalm Long sleeve polo black
-60%*
Sportalm Long sleeve polo Women
€189.95* €74.95
30-Day Best Price**: €109.95 (-31%)
available in: 38
Sportalm Turtleneck knit pink Sportalm Turtleneck knit pink
-60%*
Sportalm Turtleneck knit Women
€229.00* €89.95
30-Day Best Price**: €139.95 (-35%)
available in: 40 42 44
Sportalm Half sleeve polo navy Sportalm Half sleeve polo navy
-50%*
Sportalm Half sleeve polo Women
€179.95* €89.95
30-Day Best Price**: €109.95 (-18%)
available in: 34 36 40
Sportalm Stretch vest turquoise Sportalm Stretch vest turquoise
-70%*
online only
Sportalm Stretch vest Women
€199.95* €59.95
30-Day Best Price**: €99.95 (-40%)
available in: 36
Sportalm sleeveless polo navy Sportalm sleeveless polo navy
-50%*
Sportalm sleeveless polo Women
€179.95* €89.95
30-Day Best Price**: €129.95 (-30%)
available in: 40
Sportalm sleeveless dress pink Sportalm sleeveless dress pink
-69%*
online only
Sportalm sleeveless dress Women
€229.00* €69.95
30-Day Best Price**: €109.95 (-36%)
available in: 34 38 40
Sportalm Stretch jacket white Sportalm Stretch jacket white
-51%*
Sportalm Stretch jacket Women
€349.00* €169.95
30-Day Best Price**: €239.00 (-28%)
available in: 34 36 38 40 42
Sportalm 7/8 pants navy Sportalm 7/8 pants navy
-51%*
Sportalm 7/8 pants Women
€229.00* €109.95
30-Day Best Price**: €139.95 (-21%)
available in: 34
Sportalm long pants black Sportalm long pants black
-50%*
online only
Sportalm long pants Women
€199.95* €99.95
30-Day Best Price**: €119.95 (-16%)
available in: 36
Sportalm Pants light gray Sportalm Pants light gray
-51%*
Sportalm Pants Women
€229.00* €109.95
30-Day Best Price**: €139.95 (-21%)
available in: 44
Sportalm 7/8 pants pink Sportalm 7/8 pants pink
-51%*
online only
Sportalm 7/8 pants Women
€249.00* €119.95
30-Day Best Price**: €149.95 (-20%)
available in: 34
Sportalm 7/8 pants pink Sportalm 7/8 pants pink
-50%*
online only
Sportalm 7/8 pants Women
€199.95* €99.95
30-Day Best Price**: €119.95 (-16%)
available in: 34
Sportalm Bermuda navy Sportalm Bermuda navy
-50%*
Sportalm Bermuda Women
€199.95* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34
Sportalm Bermuda pants turquoise Sportalm Bermuda pants turquoise
-70%*
Sportalm Bermuda pants Women
€199.95* €59.95
30-Day Best Price**: €99.95 (-40%)
available in: 34 42
Sportalm 7/8 pants orange Sportalm 7/8 pants orange
-51%*
Sportalm 7/8 pants Women
€249.00* €119.95
30-Day Best Price**: €149.95 (-20%)
available in: 34 36 38 40
Sportalm Stretch first layer lime Sportalm Stretch first layer lime
-58%*
Sportalm Stretch first layer Women
€119.95* €49.95
30-Day Best Price**: €69.95 (-28%)
available in: 42 44
Sportalm Stretch jacket lime Sportalm Stretch jacket lime
-59%*
Sportalm Stretch jacket Women
€369.00* €149.95
30-Day Best Price**: €219.00 (-31%)
available in: 44
Sportalm long pants black Sportalm long pants black
-59%*
Sportalm long pants Women
€269.00* €109.95
30-Day Best Price**: €159.95 (-31%)
available in: 34 36
Sportalm Wind stop jacket pink Sportalm Wind stop jacket pink
-51%*
Sportalm Wind stop jacket Women
€249.00* €119.95
30-Day Best Price**: €149.95 (-20%)
available in: 36
Sportalm Half sleeve polo white Sportalm Half sleeve polo white
-50%*
Sportalm Half sleeve polo Women
€199.95* €99.95
30-Day Best Price**: €119.95 (-16%)
available in: 34 36 38
Sportalm Stretch jacket purple Sportalm Stretch jacket purple
-56%*
Sportalm Stretch jacket Women
€229.00* €99.95
30-Day Best Price**: €139.95 (-28%)
available in: 34 36 38

* RRP
** Lowest price of the last 30 days before price reduction